- 20 - 24 Sep, 2026
- English
Product Strategy is a vital framework that enables product managers to define product direction, create market-focused solutions, and achieve sustainable business growth. This course provides participants with practical knowledge of developing strong product strategies, understanding customer needs, analysing market opportunities, and aligning product decisions with organisational goals. Participants will learn how to create effective plans that guide product development, improve competitiveness, and maximise business value.
as part of its Product Management Courses, this programme focuses on strategic product planning, GTM approaches, product launch execution, market positioning, pricing strategies, and product marketing techniques. Participants will gain the skills required to successfully introduce products to the market, communicate product value, and build strategies that support long-term customer adoption and commercial success.
By the end of the course, participants will be able to:
Upon completing this course, participants will be able to:
Target Audience
This course is suitable for:
Module 1: Introduction to Product Strategy
Module 2: Market Research and Customer Understanding
Module 3: Developing Product Strategy Frameworks
Module 4: Go-to-Market (GTM) Planning
Module 5: Product Positioning and Messaging
Module 6: Product Pricing Strategies
Module 7: Product Launch Management
Module 8: Product Marketing Strategies
Module 9: Measuring Product Success
Module 10: Practical Product Strategy Workshop
Product Strategy is a vital framework that enables product managers to define product direction, create market-focused solutions, and achieve sustainable business growth. This course provides participants with practical knowledge of developing strong product strategies, understanding customer needs, analysing market opportunities, and aligning product decisions with organisational goals. Participants will learn how to create effective plans that guide product development, improve competitiveness, and maximise business value.
as part of its Product Management Courses, this programme focuses on strategic product planning, GTM approaches, product launch execution, market positioning, pricing strategies, and product marketing techniques. Participants will gain the skills required to successfully introduce products to the market, communicate product value, and build strategies that support long-term customer adoption and commercial success.
By the end of the course, participants will be able to:
Upon completing this course, participants will be able to:
Target Audience
This course is suitable for:
Module 1: Introduction to Product Strategy
Module 2: Market Research and Customer Understanding
Module 3: Developing Product Strategy Frameworks
Module 4: Go-to-Market (GTM) Planning
Module 5: Product Positioning and Messaging
Module 6: Product Pricing Strategies
Module 7: Product Launch Management
Module 8: Product Marketing Strategies
Module 9: Measuring Product Success
Module 10: Practical Product Strategy Workshop
Give us your details and we’ll call you!
Course :
Title :
Gulf Training Institute
+971 52 169 4077 gulf-institute.com training@gulf-institute.com
Government and Public Sector Procurement and Supply Chain Management Health, Safety and Environment Operations Readiness and Assurance Data Management and Business Intelligence Short Masters Accounting and Finance IT Management and Cyber Security
Abu Dhabi Al Ain Al Khobar Amsterdam Athens Baku Bangkok Barcelona Cairo Casablanca
Face to Face Training Online Training In House Training Course Finder Contact Us Articles Site Map
Gulf Training Institute
+971 52 169 4077 gulf-institute.com training@gulf-institute.com
Government and Public Sector Procurement and Supply Chain Management Health, Safety and Environment Operations Readiness and Assurance Data Management and Business Intelligence Short Masters Accounting and Finance IT Management and Cyber Security
Abu Dhabi Al Ain Al Khobar Amsterdam Athens Baku Bangkok Barcelona Cairo Casablanca
Face to Face Training Online Training In House Training Course Finder Contact Us Articles Site Map
© 2026 Gulf Training Institute. All rights reserved.