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134
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340
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69
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68
Data Management and Business Intelligence
25
Short Masters
2
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229
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336
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156
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29
AI in Customer Service
6
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12
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220
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186
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149
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53
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10
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12
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163
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14
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50
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6
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16
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49
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213
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128
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17
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164
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155
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263
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213
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88
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182
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37
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12
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266
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412
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258
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109
Digital Innovation and Transformation
17
Financial Technology (FinTech)
4
Digital products rarely fail because the technology doesn't work. They fail because someone optimised the platform while the customer experience quietly fell apart, or chased a feature roadmap that had stopped reflecting what users actually needed months earlier. The Digital Product Management Training Course, is built for professionals who manage that exact tension every day — between what a platform can technically do, what the business wants it to do, and what the customer actually experiences when they open the app or log into the dashboard.
This course treats digital product management as its own discipline, distinct from managing physical products or running a generic project. Digital products are never really "finished" — they're continuously shipped, measured, adjusted, and re-shipped, often across multiple platforms and touchpoints simultaneously. That reality demands a different set of instincts: reading analytics without getting lost in vanity metrics, mapping a customer journey that spans web, mobile, and support channels, and making roadmap decisions that hold up under the pace of digital transformation rather than a slower, traditional release cycle. Participants will work through real platform scenarios, SaaS-specific challenges, and UX-driven decision-making exercises that mirror the kind of trade-offs they face in their own organisations — leaving with a sharper, more confident approach to managing products that live entirely in the digital space.
By the end of the course, participants will be able to:
By the end of this course, participants will be able to:
Who Should Attend?
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